Effective Communication

Key Takeaways

  • There are three types of learners: visual, auditory, and kinesthetic.
  • Understanding that people process information in different ways can help you to be a better communicator.
  • Try adjusting your mode of communication if you find there’s someone you have a difficult time communicating with.

Chances are, at some point or another, you’ve come across someone with whom you just couldn’t see eye to eye with. Perhaps you chalked it up to a clash of personality, but it’s possible it was related to something with which neuro-linguistic programming (NLP) could have helped.

NLP is a therapy used to educate people in self-awareness and effective communication. The better we communicate, the better our lives are for ourselves and those around us. NLP has been around for a while, and one aspect of it considers that there are three types of learners: visual, auditory, and kinesthetic.

Approximately 60% of the population are visual learners, meaning they would prefer to read information to learn it. Auditory learners, those who learn by hearing information, make up about 20% of the population. There are also kinesthetic learners, making up another 20% of the population – they prefer to learn by feeling and doing things, and they communicate best by feeling and movement.

We learn and communicate via all three modes, but we operate primarily in one of them and learn best in that mode. This is important to note, because if you’re an auditory and you’re talking with a visual, they’re not picking up as much as you might think they are. The visual would prefer to communicate via the written word, in order to better understand what you’re saying. So for instance, if you’re conducting a meeting with a visual work colleague, an email recapping your conversation would likely be much appreciated.

As you might imagine, this is an area that can be a source of a lot of confusion and frustration. It’s easy to forget that not everyone processes information the same way. Perhaps you’re an auditory and you read every word in your head when you read something. If this is the case, it may come as surprise to learn that not everyone does this!

By understanding this and adjusting your way of communicating, you’ll become a more effective communicator. It helps remove misunderstandings that might otherwise be chalked up to labeling you as a poor listener or someone who fails to read what’s being sent to you.

And of course, it’s no coincidence that these blog posts are presented in both video and written format. We want to communicate as effectively as possible with you, and know that some of you prefer to hear the information, whereas others prefer to read it. Having this awareness of different learning and communication preferences really can make a big difference! Until next time, enjoy.


Gary Klaben is in our Glenview, IL office and serves our clients who are now located all over the country. He has over 30 years of experience and is the author of Changing the Conversation, Wealth of Everything and co-author of The Business BattlefieldWhether advising his clients, mentoring his team, or coaching entrepreneurs, he is always simplifying complexity and motivating others to take the next action that’s right for them.

Learn more about The Coyle Process, approach designed to get your arms around the big picture, so you can make informed financial decisions. Ask Gary about The Coyle Process and schedule a complimentary consultation and start living the Good Life Managed Well™.
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We value your comments and opinions, but due to regulatory restrictions, we cannot accept comments directly onto our blog.  We welcome your comments via e-mail and look forward to hearing from you. 

All information is from sources deemed reliable, but no warranty is made to its accuracy or completeness.   This material is being provided for informational or educational purposes only, and does not take into account the investment objectives or financial situation of any client or prospective client.  The information is not intended as investment advice, and is not a recommendation to buy, sell, or invest in any particular investment or market segment.  Those seeking information regarding their particular investment needs should contact a financial professional.  Coyle, our employees, or our clients, may or may not be invested in any individual securities or market segments discussed in this material.  The opinions expressed were current as of the date of posting, but are subject to change without notice due to market, political, or economic conditions.

Copyright © 2020 Coyle Financial Counsel.  All rights reserved.


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